Brynn Caputo

UX Review · For one product or site

You built it. I'll show you where people get stuck.

I use your product like a first-time user, record what happens, and send you the fixes that matter most.

$500 flat · recorded review · delivered in 5 business days

Get the UX Review · $500 →See what I look for ↓
20 years of building products forSony · Cisco · Clover · Perka · Side · Habitat for Humanity

Too close to see it

You know the product. That is why the friction gets hard to spot.

You know why each choice was made. A new user does not. They only feel the moment when the next step is unclear or the product asks too much.

I look at it cold, find where trust or momentum breaks, and tell you what is worth fixing first.

A person stops at a fork in a glowing path, hand on her head, facing a signpost whose arrows point three different ways. A barricade blocks one route, another loops back on itself into a hole, and banknotes with wings fly away toward a distant flag.

The process

  1. 01Pay

    Checkout above, secured by Stripe.

  2. 02Give me the context

    After payment, you'll share the product, the important links, and what already feels off.

  3. 03I follow up if I need to

    If I need more context, I’ll reach out with a few specific questions.

  4. 04I send the review

    You get the recording and the changes that matter most, with the reasoning behind them.

What you get

A clear list of what to fix, in the order that matters.

  • 01

    A one-hour video of me using your product or site and talking through every place I hesitate, guess wrong, or get stuck

  • 02

    Feedback on copy, usability, accessibility, and the path to purchase

  • 03

    A clear distinction between harmless rough edges and problems that interrupt trust or momentum

  • 04

    Recommendations ranked by impact and effort

  • 05

    Direct answers to the parts you already suspect are not working

Need more than a review?

If the product is bigger or you want to work through the decisions together, choose the UX Engagement.

It starts at $3,000 and includes a deeper review, live working sessions, and time for follow-up questions.

See the UX Engagement →

Before you rebuild it

Make the thing you already built work harder.

You may not need a redesign, a new platform, or another round of features. Often the valuable fixes are smaller: clearer language, a better order, fewer decisions, and a more obvious next step.

I find those changes and put them in the order that matters.

A hand adjusts the dial on a radio, tuning it rather than replacing it.

Why work with me?

I'm Brynn.

I've spent 20 years helping startups ship better products. A few recent examples:

  • →Tripled adjudication rates at Garner Health
  • →Increased transaction throughput by 200% at Side Inc
  • →Made it easier for non-profits to turn website visits into donations

I've spent most of those twenty years getting very good at seeing a product from the user's side. Where they hesitate, what they misunderstand, what they need to trust you, and what finally makes something feel worth paying for.

That's the lens I bring to your product.

Full background →

Know what to fix before you rebuild.

Get a clear view of the friction, the harmless rough edges, and the few changes worth making first.

Get the UX Review · $500 →
Get the UX Review · $500 →